Tempel Steel

Tempel Steel

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The Problem We Solved

The world’s leading producer of magnetic laminations for motors, generators, and transformers sought to redesign their company website and elevate their online presence.

What We Did

Conducted an initial audit and moderated a discovery session involving key stakeholders to identify key website objectives. Shortly thereafter, created a robust, easy-to-navigate website that brought the company’s wealth of expertise and capabilities to the forefront.

Why it Works

Since its initial launch in October 2013, the redesigned website has enjoyed a 37.2% increase in site traffic. Furthermore, it continues to provide a steady stream of lead generation.

How does your website measure up?

Want to find out if your site is living up to its potential? DHD offers InSite, a comprehensive website audit, to identify areas that could use improvement and optimize your site to create the best possible user experience. Want us to take a look at your site?

Get InSite

A historic location

The historic 333 North Michigan Avenue Building was constructed in 1927 on the site of Fort Dearbon, the first Chicago settlement built in 1803. Fort Dearborn was strategically positioned along the Chicago River making it a prime location for travel and trafficking goods – and now it positions the building in heart of Michigan Avenue.

The first thing you notice is the unmistakable art deco design. It was derived directly from Eero Saarinen’s designs for the Chicago Tribune Tower and his Grant Park skyscraper proposal. A bas-relief frieze by sculptor Enrique Alferez winds around the building, commemorating Chicago’s pioneer past while adding exquisite detailing.


333 North Michigan Avenue