Davis Harrison Dion Takes Home Illinois Governor’s Conference Award
The 2013 Illinois Excellence in Tourism Awards – which recognizes innovative tourism marketing initiatives that promote the outstanding destinations, attractions and events throughout the State of Illinois – has honored Davis Harrison Dion’s work for the Rosemont Convention & Tourism Bureau. Of the 137 entries submitted, the dimensional mailer for The Park at Rosemont entitled “Coaster” won the Best Sales Collateral Award.
Behind the success of this work was the unique approach the direct mail piece took in showcasing the destination. The award-winning submission for The Park at Rosemont featured individual, custom-designed coasters to represent each venue within the newly opened entertainment district.